A Business Marketing Exercise

Recently I was asked, what make your product different from other products in the market? The question was asked by a promoter wanting to promote our seminar using the top 10 things that make it different. This made me stop and think. This was something I had not assessed for some time. It would be a valuable exercise for me. It is basic marketing, and if you have a business, you should revisit this periodically with your business. Once I got started, I came up with even more than 10 things. That’s great!

This is an excellent exercise for any business that wants to market what is has to offer. List THE attributes about your business or its products. Start with a short list of key things – an outline. These attributes should be what makes your product stand out in the market. It could be unique properties. It could be a better design. Or, it could be the combination of attributes together defining the uniqueness above the competition.

If you have No Other Quality – Sell Yourself!

If you cannot think of anything that makes your business or it’s products special, then you need to look elsewhere to build your list. First, SELL YOURSELF. If your business has nothing different to offer, then offer yourself. Who are you? Why would you be better for someone to deal with than someone else?

We have a local plumber that projects himself that he is ‘sexy’. Why? Because plumbing is NOT sexy, it isn’t even slightly attractive. So, he sells himself as the ‘sexy’ plumber. It sets him apart from other plumbers. (We don’t know if they are ‘sexy’, because they don’t tell us.) Don’t worry, he most likely charges like all the other plumbers – lots.

Now, if you can’t think of any way that you can sell your business attributes, your product attributes, or yourself, you need to start asking yourself, “Why am I in business?” The good thing is that you haven’t run out of options of what you can pull attributes from. How about relatives or friends?

SEX Sells!

There is an irrigation company (What, more plumber stories?) that often showed a pretty teenage girl at the end of their television ads. Many men went into the business thinking she would be behind the service counter. I never saw her there, but I did find out that she is the daughter of one of the owners of the company. Helen of Troy launched a thousand ships – a pretty face can sell pipe!

If you have Deep Pockets…

If your still low on ideas, you can BUY a ‘face’! No this is not a bad hair day, or major cosmetic surgery, this is giving your company a facelift with a ‘frontrunner’. Someone that gives good face, good voice, etc. to get your business seen. Sure, it’s still your company, and you still make the decisions.

If you ever want a marketing campaign to have at least a chance of working, start with your list of attributes. Once you have your outline list, expound on each attribute so that you can take full advantage of it.

I am going to give you an example of this process by using my own business. This is the actual exercise I went through. And while I was going through it myself, I thought that this would be a great topic to write about. Many times you may hear similar techniques in most business builder manuals, but most do not give you real life examples you can compare with.

What Makes My Own Business Unique – I’ll Show You.

In the topics I give, you’ll think that some of these attributes may sound similar to start with, but you’ll soon see that there is quite a difference between the points. So, here is where we start.

Top 10 (plus) Things that make Brain Management and Mental Photography different from other mind disciplines:

1.Invented by Richard Welch the founder, my Mentor.
2.We ARE the original.
3.Invented separate form All other mind disciplines.
4.Our organization specializes in 1 program.
5.Since we have 1 program, we have been able to simplify the tasks making it timely (many programs take more time)
6.We’re not here to sell you something else. Therefore, the class has a different agenda, YOURS!
7.Taught on a scientific level, ALL religions are okay with it.
8.FREE refreshers for life
9.As the course is upgraded, refreshers don’t pay to re-attend and gain the updates.
10.Anti-guruism. You are your own BEST Guru!
11.We don’t need to know your problems. Non-Intrusive.
12.Everyone can use it because it’s natural and you were born with it.

Refine Your List

Now that I have my list, I want to further define what I know about each of these topics. I want to bring out the best in what each topic offers.

The BEST thing about ALL of these attributes is they have always been there and haven’t changed. They have stood the test of time.

1. Invented by Richard Welch the founder, my Mentor: Richard Welch, my Mentor for over 17 years, invented Mental Photography from speed-reading in 1975. That’s over 30 years of research, development, and simplification, and creating a completely in-depth understanding of every nuance the product holds. Richard is the absolute expert in the field.

2. We ARE the original: It is important that this is NOT an extension of someone else’s work. There are many mind disciplines that have used other works to create their version. That action waters down the effectiveness.

3. Invented separate form All other mind disciplines: From the beginning, Richard was advised to develop this separate from all other mind disciplines. By him choosing to follow that advice, he has achieved greatness in his field. Richard is known around the world as the “Father of Mental Photography”. Others have even tried to claim that Mental Photography is related to other mind disciplines, in an effort to capitalize on the ‘good name’.

4. Our organization specializes in 1 program: In contrast to so many other organizations, we have 1 product, with several ways to deliver it. This enables us to be exceptional in our ability to help you achieve your best results. In contrast, organizations that have multiple product lines, have many challenges to overcome, including consistency, or if the products actually fit together.
If you are in the marketing game, this is the best way to make gobs of money, by breaking a system into segments that you can charge for each segment, or ‘products’. You just need to position your company to keep selling to those same ‘loyal’ clients, and pumping them for more and more money, for them to achieve the next level. This leads to points 5 & 6.

5. Since we have 1 program, we have been able to simplify the tasks making it timely: (multiple products take more time) The easiest way to start explaining this is to explain what happens when you have multiple products. It takes you more time to learn each ‘part’. Then, it takes you more time to employ each part daily. If the parts are inconsistent, or in some cases contrary to other parts, you’ll quickly become discouraged with using the ‘parts’. Even good ‘parts’, with benefits, are often left behind this way.
In contrast, all parts of our system are complete and consistent with all of the other parts. This seamlessness is referred to as “synergy”. The value of all of the parts we teach you, are worth more than if you were to learn them separately. And it takes much LESS TIME to employ the whole system, than it would take if you were only using ‘parts’.

6. We’re not here to sell you something else. Therefore, the class has a different agenda, YOURS! Quite often you will experience that you are being sold on the next best thing while you are attending a seminar. We don’t need to do this, because we have 1 thing. (You’ve already bought the one thing we offer.) That 1 thing is all-encompassing, and can be employed anywhere in life from this time forward. So, you are getting THE ENTIRE SYSTEM UP FRONT! This encourages you to use the whole system NOW,… not later as you accumulate pieces. And because we are not pushing things for you to buy, the class agenda switches! You will experience the agenda of YOU ‘learning’.

7. Taught on a scientific level, ALL religions are okay with it: There are many good teachings that are religiously based that are overlooked because of beliefs. Our seminar is NOT religiously based. People from all walks of life and religions attend without a problem.

8. FREE refreshers for life: Once you come through our seminar, you have access to FREE Refreshers for life. With exception of a small facilitation fee, usually $100 – $200, you will never be asked to pay for the seminar again. You will still need to provide Identification though.

9 As the course is upgraded, refreshers don’t pay to re-attend and gain the updates: You will even be able to receive upgrades at no costs by attending a class as a refresher. Even computer software charges for their upgrades, even if there is no obvious advantage. Beat that!

When my PC was working at it’s best was when it was on Windows 95 with all the patches. Then, everyone quit supporting Windows 95. I had to change to a ‘buggy’ Windows 98. Finally, when my Windows 98 SE was running at its finest hour, everyone stopped supporting it. So, now I have had to move to another platform, just so I can run a new level of programs that the old unsupported Windows 98 SE couldn’t run. Eventually, they will do the same thing with this ‘buggy’ operating system. They will improve it with patches until they have it running optimally, then it too will be obsolete and unsupported. The question is WHY?
I was happy with the performance of the old system. Then I was forced onto platforms that are inefficient and cumbersome. There IS 1 final detail I left out, actually the most critical one. Dollars! You see, each time there was an upgrade; I had to pay more money to get it, without any obvious benefit!
Since Microsoft is now giving away absolutely insane amounts of money to charity, why not give a little back to the little people that helped get them there instead, or is that considered heresy? Give away the NEXT big operating system for FREE, and this time, have it fixed to ‘work’ without all the ‘bugs’! (I can dream,… ?)

10. Anti-guruism: We teach independent thinking and decision making, without the need for a guru to hold your hand, tell you how to think, or tell you how to live. You don’t need a re-charge, because it comes from within you. You are your own BEST Guru. We teach you HOW.

11. We don’t need to know your problems: We provide the tools to you to deal with your own problems. The system is non-intrusive to your life or problems. If you still chose to consult with us on how to apply the system to your problem, we will give you sign-posts to observe and act upon. It is your journey. You still need to put in a little work to get your best result. If we just give you the answers, we are cheating you out of a valuable experience.

12. Everyone can use it because it’s natural and you were born with it: everything that we teach is based on the natural abilities you were born with. You have just been taught out of using them. But since you were born with them, you never actually lose them, you’re just out of touch. We help you get ‘re-acquainted’ with them.

As I was building this list, even more great attributes came up. I needed to draw the line somewhere. What I wanted to point out to you is:

HOW DO YOU EXPECT TO RUN YOUR BUSINESS IF YOU DON’T KNOW WHAT IT IS!

… a Little Secret!

Now, I will let you in on a little secret. This secret may be the most valuable piece of information that you ever get, or you can simply disregard it as rubbish. That’s your choice. There is another way you can use this same process. Instead of using it for your business, use it for YOU!

Find out what your TOP 10 attributes are! It becomes a real benefit to yourself when you find out what YOU OFFER, who YOU really are, and how you can impact those around you.

I sincerely hope you had the propensity to get to the end of this article. The best value was actually at the end. Good Luck. Have a great life.

We teach you how to use and benefit yourself by using the Brain Management Process.

Mental Photography

by David Jurewicz

Revision & Foreword by Shannon Panzo

I recently was going through some old archives and came across a few articles that have stood the test of time. This just happens to be one of those articles. Even the term from a over a decade ago, Brain Plasticity, has made a comeback and easily explains why, even though every cell of our body is replaced every 7 years, the brain can continue to store and recall all the information you were ever exposed to. Now that is the Power of the Mind! Tremendous!

When people just like you take the opportunity to increase brain power, and apply mind over matter to change their lives, they succeed. Then they want to tell the world about it. This is one of those stories. Trust me when I tell you this, this story doesn’t even touch on some of the incredible things that Dave Jurewicz did with Brain Management and Mental Photography.

Now, I did make a few changes to the original to bring it up to speed. I changed Subliminal Photography to Mental Photography, and Subliminal Dynamics to Brain Management. It is still the same organization and the same teaching. We have only improved the teaching since Dave Jurewicz went through. So, revived and revised, here it is…

The Way it Happened for Me…

Five years ago when I purchased my first computer system, I couldn’t persuade my laser printer to print postcards. Envelopes and letterheads worked fine, but for some reason it refused to print postcards. I read all the manuals on the printer and the software that were available and could not find a reason why postcards were rejected. I even called the head programmer of the software who himself didn’t know the answer and promised me he would brainstorm my problem with other programmers and possibly arrive at a solution. Bear in mind, I didn’t have training or prior knowledge of the workings of a computer system.

The next morning, in the shower, the solution to the problem came to me in a brilliant flash! All I had to do was type a command stream into the software that would fool the printer into believing that the post card was really just an ordinary sheet of paper. I couldn’t wait to get to the office. I typed in the commands and it worked the first time! Thereafter, the shower became one of the greatest places for the reception of great ideas. What I couldn’t figure out is why the ideas came then. What did I do to prompt my mind to reach these brilliant conclusions?

The quest for an answer to that question caused me to read numerous books on psychology and brain power. The books reminded me that the subconscious mind continues to process information through the night and will give one a conclusion provided it has been given that task. There must be a technology, I thought, that one can use to program one’s mind to continually work on the immense mental tasks that our conscious mind would normally find overwhelming.

The Insight…

The answer came recently when a friend of mine called to tell me about a man named Richard Welch who developed a technology called Mental Photography®. His company, Brain Management®, teaches world wide. Mr. Welch explained that the mind, through the eyes and other senses, takes in millions of bits of information continually and is consistently in the process of evaluating that information. Some of the information it brings to our conscious attention immediately, as in the case of a plate we’re holding that’s too hot and may burn us.

Other data it evaluates and helps us reach conclusions. For example, have you ever talked to a person who, on the surface, seems genuine, sincere and looks you in the eye with confidence, but your guts were telling you that the person was lying to you? Your conscious mind may reprimand your gut feeling by saying ‘this is a attractive person, they don’t seem incongruent in their actions, they can’t be lying.’ Could it be that our subconscious mind had reached a conclusion about that person based on the data it was receiving? It may have been imperceptible to the conscious mind, a twitch, a slightly higher pitch in their voice, nervous gestures or body movements. All of that accumulated data caused your mind to reach a conclusion — and it was probably correct.

Like Minded Research…

The same inner mind is called a servo-mechanism by Dr. Maxwell Maltz in his book, Psycho-Cybernetics, published in 1960. He contended that the inner mind is a brilliant servant whose sole purpose is the performance of tasks assigned to it by the conscious mind. This combination makes man a goal-striving organism who finds fulfillment in pursuing and overcoming challenges. What Dr. Maltz and Mr. Welch both concluded that we clearly underestimate the abilities of the mind.

For example, Mr. Welch privately funded research into the capabilities of the mind in the mid-1970′s. He discovered that while the average reading speed was approximately 250 words per minute, speed-reading could possibly increase the speed up to a few thousand words per minute. The faster a person could speed-read, the greater their comprehension levels and retention levels.

This may counter popular belief that a person must read slowly and methodically to maximize retention. The mistake in this thinking is the assumption that the brain is limited to the amount of information it can receive — not so, according to Mr. Welch’s studies. Mr. Welch was able to get his test subjects to easily consume 25,000+ words per minute. By using a tachistoscope, a device that flashes book pages on a screen at the rate on one every 40 milliseconds, test subjects could consume in excess of 2,000,000 words per minute! Can one’s brain retain that amount of information?

Subliminal Information…

Amazingly, the answer is “yes.” When tested on the material, subjects would regularly score in the 70 to 90 percentile range. The reason this works, according to Mr. Welch, is that if the technology he developed is followed, a specific part of the brain is accessed which in effect is long term memory. The information taken in by-passes the conscious mind and goes directly to the mind’s storage tanks. Thereafter, it is a matter of being able to reach into the storage area and retrieve information as needed. This requires an education in accessing techniques.
It is difficult for the conscious mind to conceive of accessing such large amounts of information and of the ability to retain it in long term memory indefinitely. After all, since we were five years of age, our schooling system taught us that to remember anything we must use slow, methodical repetition. Sending information directly to long-term memory, by-passing conscious thinking almost smacks of educational heresy.

More Like Minded Research…

Mr. Welch is not alone in his discovery of this amazing part of our mind. A research study conducted at Towson State University in Towson, Maryland, in 1977, reported by Christina Selway, Mark Jacobson and Frederick Parente into the area of eidetic imagery, or “photographic memory” as it’s commonly known, concluded that eidetic memory is a large capacity to store detailed and colorful images that are retained by the individual for long periods of time.
The evidence they found suggested that eidetic imagery is maintained in the adult population as a little used memory store that may be accessible to most everyone in certain conditions. However, it was clear that the subjects had to believe in their eidetic ability to maximize their performance. The study concluded that eidetic imagery can be learned. The use of eidetic memory in the adult years is probably a matter of practicing the use of a memory strategy rather than the possession of a unique ability by just some.

The Eidetic Memory…

Indeed, prior to our attending elementary school, from the date of birth, we used what Mr. Welch calls Mental Photography®, to learn everything we needed to become societally functional. Some children learn several languages, how to walk, to recite books and movies verbatim, and even to manipulate adults to get what they desire, all in just five years! This is accomplished, according to Mr. Welch, though the direct access to long-term memory by the child, using a natural innate whole-brain learning ability. This direct link to stored information diminishes as the rote-memorization of schooling suppresses this inherent talent.

Mr. Welch simply contends that a person can regain that valuable talent. The same amazing learning abilities a child has can be reawakened in us as adults! Think of what that could mean to us. Suppose we developed cancer in our body and were given several options of treatment. Which treatment do we choose, especially if we haven’t studied the disease? Our life depends upon that decision. In the past, we would credulously leave that decision to our physicians. Now in addition to listening to the recommendations of our physicians, imagine being able to go to the library, Mentally Photograph® every piece of information ever written about our particular disease, have our subconscious analyze that information and, with the help of our physician, reach the conclusion that’s in our highest interests? This is only one of the scenarios that has become a reality for thousands of people who have been exposed to Brain Management technology, including myself.

The Brain Management Seminar – Results from Application

I attended Mr. Welch’s Brain Management® course. There, I learned how to take a 300 page book and send it directly to long-term memory in less than five minutes! I was amazed that when I was tested on the information, I scored 70-85% on the exams. In the weeks after the course, I photographed my entire reading pile and most of my library of books at home. This is the first time in my life where I have been completely caught up on all my reading including all trade journals, correspondence, etc. I have mentally ingested reference materials, fiction and non-fiction novels, life stories, the Bible, and even dictionaries.

I am amazed at what ideas, thoughts, and words come out of my mouth. Words that normally were not in my vocabulary, I am now using correctly! Large, complex ideas are now coming to me that previously were not available. Indeed, I’ve discovered that a person’s entire level of thinking grows exponentially when one feeds the mind large doses of input. I’ve spoken to some of the tens of thousands students that have been exposed to the Brain Management® technology and their reaction to what they have learned is very similar to mine.

Brain Plasticity…

There isn’t any danger we will overload our mind. The amazing brain makes more connections between brain cells to compensate for your increased information input, according to a recent Bristol-Myers Squibb symposium titled “Brain Plasticity: A Lifespan Perspective”. They concluded, as reported by USA Today that having more connections per brain cell allows for more information to be processed, enhancing mental function. As you age, brain cell connections can diminish. Having a greater number of connections per brain cell means that there are more connections as a whole, so the connections that are lost to normal aging are therefore a smaller percentage of your brain’s capacity. Thus, you have further to go before crossing a threshold of loss and succumbing to age-related dementia such as Alzheimer’s disease. Hence the question, are we feeding our brain enough information-type food?

Many of us may answer “no” as the rigor of daily life leaves us little time for deep study. For those of us that do read regularly, one book per month or even one per week, may not be enough to keep up with large amounts of data now available to us. A technology that allows us access to vast amounts of information quickly is the crucial technology for the 1990′s. Without this ability, it will be difficult for any person, business or nation, for that matter, to keep up with rapid revolutionary technological changes we are seeing each year. Every aspect of life is changing at a pace never before seen in history.

Imagine the Impact…

Picture a system whereby information to children can be stepped up dramatically. This could have massive impact upon what type of adults today become. It would minimize boredom at school and lessen the child’s desire to participate in errant behavior due to a lack of focus. It could possibly move college information to grade school levels and allow colleges to spend less time bringing students up to speed, to focus their direct brain power to resolve current issues troubling mankind.

Further, studies conducted by Mr. Welch indicate that most learning disabilities such as dyslexia and even what some call “mental retardation” are conscious level disabilities. For the most part, the subconscious mind in these people is intact and functioning normally.

Step Away From Normal…

Since Mental Photography® is a function of the subconscious mind, individuals who were tested with learning disabilities (even some considered legally blind) can access data off the printed page with high level of recall and retention. While this may sound unbelievable, consider L. Weiskrantz’s discovery in an article Blindsight (1986 New York: Oxford University Press) where cortically blind patients were studied. The patients reported no relevant conscious visual experiences for objects when they were required to make forced-choice decisions. So, high levels of learning need not to be the privilege of a select segment of humanity. It is possible to raise the so-called “I.Q.” of the large majority of mankind efficiently.

Take the First Step…

To get there, we need to take the first step. We must learn and exercise this mental technology to reach higher levels of learning. It is available today and easily accessible. Once we learn how to efficiently tap into our vast storehouses of written knowledge, we must trust that our inner mind will work diligently to process this information and create effective solutions to the problems we are facing. We must be courageous, unafraid to shift the learning methods we have used for decades and rise to a new, improved level of learning. We must believe that higher learning levels are possible.

Perhaps, someday, books may no longer be the method of choice by information hungry people (it’s very tedious to turn pages fast enough). Instead, we may have machines in the home and in schools like the tachistoscope that flashes information on a screen rapidly so a person can access all the known information on a topic and have a mental command of a particular subject. Could there be a cable channel in the future that plays volumes of data on demand on any subject that you desire? Perhaps, data at these new learning levels will be available through the “information highway” which is right around the corner. These products will only be feasible if enough people are exposed to the Brain Management® technology and demand information at these increased levels.

The real question we must each answer is “Are we satisfied with our current level of learning or will we be part of the new information revolution?”

At the time this article was originally written, David Jurewicz is a Radio Talk-Show host on KBFK-AM, Sacramento, CA, a Real Estate Broker and a columnist of the Sacramento Bee newspaper.

Thank you for reading this provocative article containing some very insightful information. ZOX Pro Training is now a further extension to the training, and should be considered potent as well. The Highest level of training we offer today is the eBRAIN Executive Seminar with all the latest advancements for timely results in a busy world. If you want to truly learn Mind Over Matter, we have been teaching people from every walk of life, just like you, for over 30 years. The rest is up to you. (It always has been.)

Great Things Happen!

Shannon Panzo

Mental Photography

Do want Good Grades, Study Little, AND Have a Life?

This is an issue that presents itself time and again. Students of all ages benefit when they increase brain power. Since the subconscious mind is the doer, put it to work for you to allow you to excel, and make your life more enjoyable. Good clear mind techniques are the vehicle. Like a muscle, your mind becomes stronger. Even the power of thought over your obstacles becomes second nature.

It has been calculated you should study 2-3 hours for every hour you spend in class. That’s INSANE! But that is exactly what people do to achieve good grades in school. Why should we, the most advanced organisms on the planet be so ineffective at the one thing that sets above all other organisms – our ability to learn?

Just Imagine…

What if there was a way that you could cut your study time down to a mere fraction of what is required, get even better grades than before, have a life outside of school, and even enjoy going to school knowing it would be stress free and easy? What would you do to get it?

How serious are you about getting good grades?

A study was done back in the 1970s to find out what the ideal learning temperature is. The results of that research shows that we learn most effectively at 41 degrees Fahrenheit? The person that came up with that study, should be studied themselves. It’s excruciating – attempting to learn anything at that temperature. You are too busy trying to keep warm. I hope you can write with your mittens on.

While we are growing up and going through the rigors of what school means to us, we are constantly reminded that we need good (if not great) grades in school. But school is boring. Why are we still using methods of teaching from the 1800s in the school system of today? Sure there are some schools that teach outside of that forum, but most schools teach the same old way.

Bringing You Up to Speed…

Even into the 1950s you learned everything you needed to survive by 5th grade. After that, it was just extra. In the world of today, you cannot afford to stop learning – ever. The amount of information that we need, to be fluent in just one topic, is mind boggling. In 1995, over 1 million new books were written in that year. The amount of books written each year since has increased exponentially.

No wonder that students feel bored and unchallenged in school. There is a whole world of information out there and others want to deliver it to you as fast as you can take it in – the Internet. I remember when people programmed their own Commodore (PC). Now most PCs run in the Gigahertz range. Even though our mind is capable of assimilating information at these fantastic speeds, there is something getting in the way.

What is the constriction to this information flow? It is actually one of the first things that everyone is taught in school – READING. No wonder school is boring. Reading is at the heart of it all. All the while your mind is screaming out, “Give me more, I WANT IT!”

A Thought About Reading…

The general schooling systems ‘think’ they are doing a good job when it comes to ‘reading’. They think that because reading works for more than half of the children. So they pat each other on the back telling themselves how well they did. They are DELUSIONAL! When most people go to school, 50% is a FAILING grade. I guess they cannot abide by their own rules.

The Internal Dialog of a Student…

In Grade School it started. The typical parent / child conversation would go, “I just want to have fun. My friends are doing fun things, but I have to do homework. My parents say my grades aren’t good enough. I have trouble concentrating. School is boring.”

In High School, with a few more things we can be doing, but the dialog pretty much stays the same, “My friends are going out and having a fun time without me. I have to study too much to keep my grades up. I don’t have a social life. Why don’t the jocks need to study? If I study too much, I will be one of the geeks. If I do too well, nobody will like me. I want straight A’s, but I don’t want to work hard to get it. I want school to be easy and have fun with my friends.”

Finally, some of us go on to higher education. Our priorities have changed, we have taken on a pseudo-responsibility, but the internal dialog says, “And I thought high school was hard! I need to cheat just to keep my grades up. If my grades slide, I lose my student grant. How can I have a ‘life’ when all I do is go to class, study, and work to pay for what my tuition doesn’t? This sucks – I am so tired all of the time. Mom, can you wire me some money,…again? My social life is my computer. If I could only reduce my study time – I might have a life!” Thus reveals the life of another dysfunctional person.

Did you know,…

Statistically, a college graduate will spend 4-5 years getting a degree, spending on the average $80,000 for the degree, and will only make an additional $130,000 OVER THEIR ENTIRE LIFETIME. That’s only an earning of $50,000 extra. Most will settle into a field that has nothing to do with their degree, and almost none of them will ever use most of the information they have learned during college. If you are putting several years of YOUR LIFE into a degree, it better pay off better than that!

You Can Change That…

Starting today, you could start using your natural abilities to Super-Excel at whatever you desire. These are abilities you are born with – so you never lose them. Abilities that when activated, will propel you as far as you want to go. Did you ever wonder why children are Pure Genius? They are information sponges! You can be too, if you set aside the idea that Reading is the only way you can get information.

Somebody played a Vicious Evil Trick on you when you went to school. Instead of allowing you to learn as you had always learned everything so effectively, they taught you to Read. They even convinced you to let go of that ‘old childish way of learning’ – Your Photographic Memory. (The photographic memory in children is known as the Eidetic Memory.)

Did you know that you can regain (rebuild) access to your photographic memory? When you were born, it was completely turned on. Well, it still is. You just don’t know how to access it anymore.

We Will Show You How.

I teach people how to regain the access to and from their Photographic Memory. I teach Mental Photography. The act of performing Mental Photography super-excites the mind and exercises the brain in phenomenal ways. It taps into and exercises all of the regions of the brain, including your naturally occurring photographic memory. Since we are dealing with information based material and exercises, the photographic memory becomes less elusive, a little more obvious, and contactable. Thus we get to begin experiencing it with various types of recall from there.

Now, you may have been watching a few too many movies on television, and saw Total Recall or Rainman, but that is not quite how this is in reality. Recall is Not expected to be like someone turned on the lights. Usually it starts in more subtle ways. Maybe you start reading a book you have Mentally Photographed and you FEEL you have read it before, like deja vu. You may find yourself in a conversation that you really know nothing about the topic, or so you thought, until you start streaming out statistical data, or precise information on the topic. Then you realize you Mentally Photographed a book on that subject.

These are only a couple of examples of what is possible when you start seeing the recall happen – and it grows, it gets better, and more reliable as you continue to use the Mental Photography and the recall methods that stimulate the recall to happen even more. Another thing – do you really think that your ‘conscious’ mind that has been defending reading for all those years is going to just “let it happen” if the light bulb suddenly does come on? You will most likely find a resounding NO! It’s simply the nature of the beast.

We prepare you for the growth curve that you need to take on. We have been teaching this a very long time, and we know the best way for our clients to gain results with the techniques. We have had over 30 years to know what works.

But, Your Cheating!

If you are a student, and one your acquaintances has carried over a photographic recall memory from their childhood. If they use that ability to pass tests in school, are they cheating? The answer is NO. If you learn how to use the same ability for yourself and use it to answer your tests, are you cheating? You may be surprised of your answer. The answer is still NO, because everyone has these abilities. They are natural. Therefore, it is not cheating. But it IS the Ultimate Edge.

So if you want to see what the subconscious mind power can do for you, if you want our mind techniques to release that huge ability you have, if you want to increase brain power and really make something of yourself, then you have come to the right place.

Study Easier Faster Smarter!

Great Things Happen!

Shannon Panzo

Hiding in the Shadows of Autism

Insights from a different world:

· Do You have a Photographic Memory?

· Do you Know how to Manage your Brain?

· Is you Mind Clear for Decision Making?

The following is a television description of documentary content I am editorializing:

The series exploring remarkable tales of human experience continues this week with the story of Flo and Kay, the world’s only female autistic savant twins. Savantism is a rare condition in which sufferers of developmental disorders, often autism, are capable of acts of genius that far outstrip their expected levels of ability. In Flo and Kay’s case, they each have extraordinary memories for facts and dates. Through interviews with several medical professionals, Extraordinary People: The Rainman Twins attempts to expose the truth behind this oft-misunderstood condition. Describing themselves as “human computers”, Flo and Kay can access their memories and make calculations more efficiently than most people.

It was refreshing to see such a unique documentary. I would love to someday have the opportunity to compare my notes and observations of the documentary to the case study notes the medical professionals have. The twins have been under observation for 15 years. The documentary would have been less than two hours long. Obviously, many things would need to be skipped over to consolidate that much material.

My observations are based on important information the documentary revealed. By cross comparison to some other autistic studies I have perused, there are certain trends, patterns, and repetitious themes that I have observed, that have also appeared in this documentary. So, the following editorial, and the conclusions made, are not without some level of justification. Please don’t vilify me if I am not 100% correct. 100% of the information was not available.

A recent documentary of Twin Autistic Savants has given us a wonderful glimpse into their lives. The “human computers”, Flo and Kay, can access their memories and make calculations more efficiently than most people. (Most people meaning about 98% of all people.) Even more meaningful, it gives us a glimpse into ourselves and our potential, without all the inherent distractions of the world we live in and the distorted image it creates.

These 2 sisters are referred to as the ‘Rainman’ Twins – from their ability to calculate various time relationships and events, such as time, date, day, weather, who was present, what they said (exactly) what they ordered or had for a meal, minute details of comments on the food, how much was eaten, etc. They can remember all the songs, verbatim, on any album they have ever heard. This uncanny ability has been heavily documented for the last 15 years of their life by a UK Reporter. (Applause for such a commendable act for following not one, but two peoples lives for 15 incredible years!)

Some interesting things about the twins being autistic; they had a set routine with a very limited amount of change, or outside influence to change. Changes had devastating effects on them. Likewise, this resulted in them not having much input outside of what they were accustomed to, nor did they need to make many decisions each day.

In comparison, the average person has many decisions to make each day. Studies have been done that confirms clinical depression is quite often a symptom of having too many decisions to make each day. Just to select a single cheese or deli meat to buy, we have a selection of more than 10 in each category. If you take the time to realize how many decisions you make each day, the number is staggering. Eventually, our ‘system’ of decision making breaks down, leading to depression.

As an example, the decision of choices between cheeses may start with the amount of money you may need to spend to get the cheese you want verses another cheese that is only passable. What about the quantity involved – any on sale pricing? What if they didn’t have the cheese you wanted to buy in the first place, and you need to select another? Is it any wonder why people don’t want to leave their home? It just becomes all too hard. A society of xenophobes!

Back to the Twins; when you don’t need to make all those decisions each day, your thinking process doesn’t become so clouded.

Now I have seen both sides of the following argument. It’s nice to finally see physical proof – the “Smoking Gun” to answer the age old question; Do memories fade over time and aging, or is the brain this highly dynamic structure that keeps our memories intact exactly as they were?

This ONE question has been so hotly debated with regards to the Photographic Memory we are born with. Does it really carry over all the clear memories of our past? Even though, every seven years, every cell in our body is replaced and we are literally a ‘new’ person every seven years, that argument would suggest we could only carry the memories that we had for up to seven years. I think we ALL know that one is not true.

Another way it has been looked at is the amount of brain cells, interactions, patterns of interaction, the dying of synapses that is not heavily used, to leave unattended gaps where there used to be connections. And again, if that were true, we again would not be able to remember details many years later with detail. But again, that’s not true.

Well then, the argument continues, it must be the combination of things that instigate breakdown of the brain cells, less oxygen to the brain, pollutants, drugs, alcohol consumption, all these things that destroy brain cells. Well, finally something logical, right? Instead of a focused argument, let’s use a hand-grenade to meet our objective – to win the argument at all costs.

But ENTER STAGE RIGHT not just 1, but 2 autistic savants, AND they are identical twins, and they have virtually all the same dynamics and parameters by which they live. They can easily finish each others sentences on memories that happened many years before. Their memories are that unbelievably clear, because they don’t have distractions!

What do I mean when I say they don’t have distractions? I am saying that the amount of distractions they have each day is minimal. Only big distractions, such as a death of someone close to them, or shifting house, causes them to be distracted from their routine. In an easier way to look at it, they have remained clear-minded, not muddled. And they are HAPPY!

They will never truly be unhappy for long, because they will never suffer lengthy bouts of depression – because they are not expected to make the number of decisions that you or I make each day. Statistics show that when we have more than 7 things to choose from, our brain goes into overload. How many different cheeses? 100, even 200 or more?

Let us re-engage the age old argument again about our memories and the breakdown of our brain cells with age. The “Rainman Twins” are NOT young. If that argument is an absolute, then the twins should show some sign of that breakdown. But, they don’t! Not at all! This is the one clear example that puts that argument to bed, 6 feet under, with the gravestone on top! The “Smoking Gun”!

If our memories could not be kept forever in a “dynamic” brain structure that reorganizes the information as other pathways are made redundant, then these two autistic savant twins could not do what they easily show everyone what they CAN do, without hesitation.

Do we have the ability to retain the memory of our whole life, with detail? YES!

But why can they easily show it and most of us cannot? Because we are the ones that are muddled, we are the confused ones, we are the ones that have mistreated, abused, and disorganized ourselves. We are the ones that need clarity!

What can we do to reclaim our memory?

What can we do to stimulate the building of new physical memory?

What can we do to strengthen the neural connections to both new and old memories?

What can we do to improve our memory overall?

What can we do to clean out the cobwebs?

What can we do to gain clarity?

What can we do to clear out old obsolete thoughts that cloud our mind?

What can we do to make decisions effectively?

What can we do to make our brain stronger and more resilient?

Mental Photography !!!

Mental Photography does this, and more… visit www.ZOXpro.com to get the picture!

OR, Your Attitude and How to Overcome Yourself!

This article will have many things you have heard before, and maybe some you have not.

YOU are your own worst enemy.

Somewhere along the line you took on, bought into, and started to believe in a very underhanded way that money and wealth was something that will forever be out of reach. About now you are going to be saying “This guy is completely MAD! Of course I want money and wealth”.

Hear me out. I’m not mad, and I help people realize this and many other burdens that the carry every day of their life and how to change them. Just maybe, from my perspective, you may benefit as well. Well, at least your wallet should. Look on the bright side, my clients pay allot of money to find out what I am about to reveal to you FOR FREE!

Simply, there are 2 sides of your brain / mind — the conscious and the subconscious. The conscious mind deals with everyday life and everything that occurs in it. On the other hand our subconscious mind is a fantastic storehouse of information and also stores our likes and dislikes, our beliefs and our dis-beliefs. These are the things that ‘control’ how we think, feel, act, and react to things – including money and wealth.

You can say to yourselves all day long that you want money and wealth, but if you don’t take care of correcting the subconscious, you will be very frustrated person. Your subconscious will undermine and sabotage every good effort you put forward to gain money and wealth. The worst part is that you won’t consciously know what’s happening. You just scratch your head and keep doing what you were doing before.

Where did your destructive beliefs come from? From when you were young, you had people around you that told you things and instructed you in the ways of the world. Some of the things they told you, and that you took on as your own, are untrue. I’ll give you some examples of these types of sayings, with a brief commentary on each.

Money is the root of all evil

Is this true? Don’t you think that actions speak loader than words? It’s NOT if you have money, it’s what you do with it. What are your actions with your wealth? What will you achieve?

The actual saying is “The Love of Money is the root of all evil.”

Money Corrupts

I would say it is more likely that the LACK of money is going to cause allot more corruption than having money. Look at what is happening at the local gasoline station lately – people that have never thought to do a criminal act are ‘ripping off’ gasoline. AMAZING!

The harder you work, the further you get

Here’s a good one! (Barrel-laugh) The ditch-digger is a hard worker and will be digging ditches till the cows come home. The only ‘further’ he will get is getting more ditches dug. Is hard work going to get you ahead – not necessarily. People that are wealthy may have gotten there with hard work, but the key is to ‘WORK SMART’.

Successful people DO what unsuccessful people WON’T DO

THIS IS TRUE So many people simply give up because it’s too hard. Many VERY wealthy people started their journey with nothing. Are YOU ready to think like, act like and be wealthy, including all of life’s’ ups and downs, or are you just going to sit there dreaming, and criticizing others for having a go at doing great things?

Success is gauged on how much you have given up

Another TRUTH. How much are you willing to give up to get to where YOU SAY you want to be? Would you put EVERYTHING on the line to get there? Or would you rather play it safe. Stay in your comfort zone. Better for you,… and you’re out of my way so that I can make my wealthy way in life.

A penny saved is a penny earned

Not True. Do the math. Unless you are a compulsive gambler, this is not true.

Life is fair

Stop kidding yourself!

Mind To Mind is all about the complex nature of the brain & mind.

It’s up to you to make the appropriate changes to craft your own life how you think it should be.

Hint: Start your journey from within. If there is anything that will hold you back or sabotage you along the way, it will be in YOUR SUBCONSCIOUS!

An added insight from Mind To Mind (MINDtoMIND.com): Wealth comes in many different forms. Make sure you chose the right one for you.

Mind To Mind (MINDtoMIND.com) Wants you to have somewhere you can go to gain perspective about the Self-Improvement, Self-Help Industry. This article is meant to highlight what I think you should be aware of from a ‘back-door’ point of view. Since I have been around the market for over 20 years, I have seen many things you would reply ‘NO WAY!..” to. I want to reveal just a few back-end secrets to assist you with your decision making.

YOU OWN YOUR BRAIN! You should care who’s handling the input!

Guruism – What is it?

Jay Abraham, a leading world-class marketing guru strongly suggest to his followers and subscribers to create a following based on price point marketing almost as much as marketing the products themselves. People like Tony Robbins of Robbins Research is a good example of what you can do this way. His organization has created a humongous perpetual motion machine that continually needs fed from the masses to give to the masses.

Anthony Robbins is a ‘Guru’ in the Western sense of the word.

One of the techniques used to create your following of people that not only buy from you once, but again and again, is start out low. Give something away ‘for free’. This entices your potential audience to get to know you and the product you represent. Then, your perspective buyer can buy something small and inexpensive.

Always leave them wanting.

The objective of this technique is to always lead your customer to their highest expenditure. The way to achieve this is to leave them wanting the ‘next bigger thing’. Over time, your client, if you have done your marketing right, will spend thousands, tens of thousands, even hundreds of thousands or more, while going up through the ranks.

Create a sense of belonging.

A ‘must have’ in your marketing structure is a sense of belonging to a family of like minded followers, a family. You can see this when organizations have various achievement levels, even badges you can wear, so that you can openly tell your pier family what level you’ve obtained. From multi-level marketing to religious organizations, they all tend towards this strategy to lock you into their way of thinking,

Keeping the clients hot, and strike while the iron is hot!

The objective is for you to keep buying. When you are constantly getting a barrage of information and marketing material; email, mail, phone calls, support calls, opt-ins, etc. for one product line, this is a tell-tale sign that you are now involved with a ‘Guruistic’ organization.

95% of people are followers.

We learned this as children! Follow The Leader. This makes Guru Marketing easy. All you need is plenty of product to sell with chain-step price points, a little marketing know-how, and you too can be the next Tony Robbins.

Something Interesting

I recently heard that Anthony Robbins is no longer a proponent of guruism, and is re-inventing HIS wheel – to ‘Anti-guruism’.

Independent Thinking

There are organizations that have embraced ‘Anti-Guruism’ from their inception. I am lucky enough to be affiliated with one of them – Brain Management.

What is “Antiguruism” or “Anti-Guruism”?

An organization that is a proponent of Anti-Guruism supports objectives such as independent thinking, independent decision making, helping a person operate their life on their own terms.

The system difference.

The main difference you are most likely to notice are; you are taught a complete system that encompasses most things in life, and doesn’t leave you NEEDING the ‘next best thing’. Some of these organizations may have some additional peripheries designed to assist the user with enhancement of the original product. These are good because it allows the user to ‘focus’ in on what they want to improve – and it is NOT a chain-step operation.

The Truth is out there.

I will be bring you more of this type of insightful information with regards to the ‘self-improvement’ industry. Hopefully, with a little insight into the market, you will be able to dodge some bullets and land mines that are out there. At Mind To Mind (MINDtoMIND.com) we want you to be informed.

Good luck in your search for happiness!

Sincerely,

Shannon

From Mind To Mind (MINDtoMIND.com), Thank you for taking time to read this important information. This article reveals one of the the greatest assets you can ever obtain for yourself. It is important that you not ignore how much impact it would have on your life.

If you lived to 500 years old,…

you might stand a chance to read all the articles on

Wikipedia, or a quarter of the books on

Amazon.com

Unfortunately we do not live to 500, and would need a fortune to buy half of the books on Amazon.com, so how about a solution that fits into one lifetime and you can use within a few days to gather all the knowledge you could ever desire!

At this moment, there are over 5 million articles on Wikipedia or over 10 Billion words of information and knowledge. There’s an even bigger number of books (and another million published each year!) that you can buy on Amazon.com and that’s well over 100 Billion
words of information. An average reader can get through 250 words per minute.

Don’t worry — we’re counting how fast you read right now!

So an average reader would take around 371 years to read Wikipedia if it were his or her full time job. By now, I am sure you are getting the idea that to read, and more importantly learn that amount of information is impossible.

NOT SO!!! Not only is it possible, but it has been done for the last 30 years and you didn’t even know about it.

We’ve all heard that we only use up to 3% of our brain’s potential – that’s the “smart” people like you and I. We’ve also heard that as kids, we absorb and learn such vast amounts of information it’s almost impossible to imagine as adults. We learn walking, talking, eating, drinking, running, playing, social skills, language, etc etc etc! The question is – why can’t we do this as adults.

The answer is – WE CAN – we just aren’t taught to.

Mental Photography is the primary vehicle that expediently creates a very strong rapport between the conscious and the subconscious.

It opens many doors to our vast potential by building these bridges. As a learning tool, it allows people to assimilate information at 100 times
the average reading speed with 100% retention for life. But, this is not limited to learning. More importantly, it opens a pathway to a part of the brain that has fantastic abilities. This part of the brain acts as a conduit to universal energies. Brain Management (Subliminal Dynamics in the USA) gives you the tools to take control of your life like never before.

Albert Einstein, Sir Isaac Newton, Thomas Edison and Nikola Tesla

Everybody knows that Albert Einstein, Sir Isaac Newton, Thomas Edison and Nikola Tesla used these techniques without even knowing about them. Don’t YOU want to possess skills like Einstein!?

Information Age – the Mental Revolution

As the Information Age is fully realized by the information capacities of newest computers, the next step must be the “Mental Revolution”. To simply “keep up” is not good enough. Only by getting back to assimilating information as a small child would, can we ever hope to hold our own in today’s fast paced market. By achieving this with the Brain Management system, we can take a sufficient chunk out of the stress we endure. By strengthening and toning the brain in this natural way, we can create a better, healthier, and happier life.

Everyone was born with this ability to absorb huge amounts of information and knowledge switched on. You used it for the first 5 years of your life. And then,… something terrible happens! You go to school…

Does school give us a Superior way to learn?

” Reading” is taught in opposition to Mental Photography.

When you were taught to read, this ability was switched off. Reading does not work for everyone because it is NOT a natural ability. Reading uses a ‘slow, inefficient’ part of the brain. Mental Photography IS natural – it uses the ‘whole’ brain.

The best news of all is that YOU never lose it! We have been teaching Mental Photography since 1975, when Richard Welch first found it.

Richard Welch is the “Father of Mental Photography”

Mental Photography vs. Photoreading

Some of you may ask how is this different to “Photoreading”? There are many answers to this question, but the best is probably summed up by NASA itself, who performed a study on Photoreading which you can read for yourself at

In January of 2000, Dr. Danielle S. McNamara submitted a preliminary report to the NASA Ames Research Center on photoreading. To conclude the study, McNamara noted that, “In terms of words per minute (wpm) spent reading, there was no difference between normal reading (M = 114 wpm) and PhotoReading (M=112 wpm). So why is it that so many people tout photoreading?” In her conclusion, McNamara states that, “One aspect of the PhotoReading technique is that it leaves the reader with a false sense of confidence.” (Wikipedia, 2008)

The Brain Management course is much more than reading or speed-reading – it’s a holistic approach to increasing the usage of your wonderful brain. Because Richard Welch’s technology was the first, and the only original, it has stood the test of 30+ years and no such discredit, as above, exist.

Mental Photography itself enhances the experience of reading. The average reading speed is 250 words per minute (wpm). Mental Photography begins at 25,000 wpm. During the training you are tested on recall at 52,000 wpm. Proficient Mental Photographers show up to 600,000 words per minute with 90% recall (just turning pages). The impact of Mental Photography is 100 times reading something. So if you are an avid reader, it will definitely enhance your experience of reading after you Mentally Photograph the book first. You have barely scratched the surface of what your brain is capable of doing!

Mental Photography exercises your Brain

And even more powerful is the way that Mental Photography exercises the brain! The benefits start from:

· Elevated Whole Brain Activity

· Strengthens neural pathways

· Hemispheric Balancing

· Heightened communication between the conscious and the subconscious

· Grow more memory (Dendrites)

· Quicker and clearer thinking

But let’s talk about TANGIBLE benefits, something you can use to your benefit today:

· Business owners and Entrepreneurs gain important skills in decision making, problem solving, time management, and stress management

· Learn English, Mandarin, French – ANY language faster than you ever thought possible

· Learn Math, Science, Chemistry or Biology — in fact, any subject whatsoever in record time

· Mentally Photograph all your text books – whether you’re at school, college or post-graduate course

· Prepare for high school exams, or for Medical Doctor exams in hours instead of weeks

· And many more limitless opportunities to expand your mind and your knowledge

· Solve Complex Problems and Questions by allowing your brain to naturally find solutions through your natural neural networks

· Improve your driving with 360 degree perception

· And many more

This information has been presented over the last 30 years in a live seminar. Of course you can continue reading and learning the way humanity has done so for the last 6,000 years or so. If you think that’s the most efficient way, no problem. We’ll leave you to it.

Humanity first learned to ‘read’ about 6000 years ago – first for stock keeping (before this they would use devices like knots on a rope), then for other uses.

That doesn’t make it efficient.

Due to its very nature, reading actually slows down the minds capabilities. By the way, this page has 1,202 words and it has taken you over 4 minutes to read it.

Information Overload – how to cope with it…

Your BRAIN is the most personal thing you possess.

YOU SHOULD BE THE ONE IN CHARGE OF IT !!!

From Mind To Mind (MINDtoMIND.com), Thank you for taking time to read this important information. Mental Photography is one of the the greatest assets you can ever obtain for yourself. It is important that you not ignor how much impact it would have on your life. Mental Photography is the natural basis of ALL learning!